You know that feeling when everyone’s talking about “new year, new goals” and one of your new goals is actually track data in your business this year… But then when you try to start, you quickly start to wonder if you should be tracking… well, everything. 🫠 Maybe you’re staring at your Google Analytics thinking […]
Ever feel like you’re just throwing marketing spaghetti at the wall to see what sticks? Or maybe you’ve had those months where business is booming and others where it’s… well, not so much, but you can’t quite figure out why? It happens… many business owners operate on ~vibes~ and gut feelings rather than facts. But […]
You know that feeling when everyone keeps telling you to “measure your marketing,” but you’re not quite sure where to start? It can feel overwhelming, right? Here’s the thing – marketing measurement isn’t just about tracking numbers. It’s about giving yourself permission to do business your way. Think of it as your business GPS, helping […]
Wondering how to measure the effectiveness of your marketing strategy? Or maybe you’re asking yourself “How do I know where my leads are coming from?” You’re not alone! As a business owner, marketing is a whole job in and of itself. It can take a ton of time and effort to decide what platforms to […]
Let me guess… As a business owner, you are doing all the things – organic social media, blogging, writing emails, you might even be dabbling in paid ads a smidge. But you feel a bit like you are throwing darts blindfolded… you aren’t exactly sure what’s working and what’s not. via GIPHY If that’s you, […]
Micah is a website designer and copywriter, founder of Blossom Design Studio. Micah chose a Marketing Analytics Setup because she was overwhelmed by the thought of installing Google Analytics herself, and wasn’t sure how she would interpret the data she would receive after installation. Feeling a little like she was just wandering around in the […]