Picture this: You’re sitting at your desk, staring at a jumble of numbers from your latest marketing report.
Your eyes glaze over as you try to make sense of it all.
CTR? CPC? What do these acronyms even mean?
Not to mention all the percentages have you seeing cross eyed.
So much so that you decide to close your computer and call it quits on understanding what the report even tells you about your business efforts.
Sound familiar? 🤯
We’ve all been there – drowning in data, wondering if we’re even looking at the right things!
I know choosing how to tackle your marketing measurement can feel like trying to solve a Rubik’s cube blindfolded.
Do you DIY and risk spending hours in the weeds with Google Analytics 4?
Outsource and worry about losing touch with how things are set up inside of your business?
Or is there a magical middle ground no one is talking about?
Guess what?
I’ve got your back no matter which path feels right for you!
Whether you’re a DIY queen, someone who prefers to delegate, or somewhere in between – I’ve crafted marketing measurement solutions that turn confusing data into clear, actionable insights for your business.
From my user-friendly Website Traffic Dashboard Template to my done-for-you Custom Marketing Analytics Dashboard, we’ve got a fit for every business owner.
🎶Let’s get down to business.🎶
Why should you care about measuring your marketing in the first place?
You wouldn’t drive cross-country without a GPS, right? (Unless you’re into that whole “get lost to find yourself” thing – no judgment here! 😉)
Well, marketing without measurement is kinda like that – you might end up somewhere cool, but it’s probably not where you meant to go.
When you nail marketing measurement, you’re taking steps to build a business that supports YOUR life, not the other way around.
Because after all, you didn’t start your business to be chained to your laptop 24/7, right?
By understanding your metrics, you can work smarter, not harder, and achieve that dreamy work-life balance.
Option 1: Looker Studio Website Traffic Dashboard Template
Alright, my DIY queen, this one’s for you! 👑
If you’re the type who likes to roll up your sleeves and get your hands dirty (metaphorically speaking, of course – no actual dirt in marketing!), then the DIY approach might be your jam.
Benefits of DIY Marketing Measurement (AKA Why You Might Love It)
- When you’re building your business, every penny counts. DIY means you can get started measuring your marketing and keep more dollars in your pocket, for right now.
- You’re not just measuring – you’re learning! Marketing measurement knowledge is power, and it’ll serve you in many ways.
How Three Groves Can Help You DIY Your Own Marketing Measurement
- I know you are busy, lifin’, wifin’, client workin’, and more – That’s why the Website Traffic Dashboard Template is designed to give you max insights with minimal time investment.
- Numbers can be tricky – the template comes with easy-to-follow installation instructions and a branding walkthrough video.
DIY Solution: Website Traffic Dashboard Template
This isn’t just any old template. We’re talking about a ready-to-use dashboard that shows you website traffic, events, most visited pages, and keywords.
It’s like having a GPS for your website, showing you exactly where your traffic is coming from!
Easy installation? Check. ✔️
Customizable to your brand? Double-check. ✔️✔️
Clear visuals that won’t make your eyes glaze over? Triple-check! ✔️✔️✔️
If you’re a small business owner who
- Wants to know where your website traffic is coming from
- Feels comfortable setting up Google Analytics 4 Events
- Wants a visually appealing way to track your marketing efforts,
This template has your name written all over it!
And if you don’t have your analytics tools set up yet, so that you can use the Website Traffic Dashboard Template, then the DIY Marketing Measurement Bundle might be just what you are looking for!
Option 2: The Best of Both Worlds – Template Customization
Let’s talk about having your cake and eating it too! 🍰
If you’re feeling a little “both/and” instead of “either/or,” then a template customization might be your perfect match.
It’s like the Goldilocks of marketing measurement – not too DIY, not too hands-off, but juuuust right.
Why You’ll Love a Website Traffic Dashboard Template Customization
- Expert setup – You don’t have to spend hours watching YouTube tutorials. I’ll set up your analytics and customize your template for you in just two short days
- Branded insights at a glance – Your dashboard isn’t just functional, it’s beautiful too! Customized with your brand colors, it clearly shows your website traffic sources, most popular pages, and user behavior.
How Three Groves Can Help With a Website Traffic Dashboard Template Customization
We’re all about that mix-and-match life.
If you want to be hands-on but don’t want to spend hours YouTubing “how to set up Google Analytics” and you’re ready to level up your marketing game but aren’t quite ready for a custom marketing analytics solution then the Website Template Customization might be for you!
Learn more about the Website Template Customization here!
Option 3: Custom Marketing Analytics Dashboard
If you’re at the point where you’d rather focus on the big picture and leave the nitty-gritty tech setup to someone else, then a Custom Marketing Analytics Dashboard might be your best bet.
Benefits of a Custom Marketing Analytics Dashboard (AKA Why You’ll Love It)
- Time and energy saver – Say goodbye to hours spent wrestling with spreadsheets. Your custom dashboard gives you the insights you need at a glance, so that you can focus on running your business.
- Tailored to your unique business – This isn’t a one-size-fits-all solution. Your dashboard is customized to track the metrics that matter most to YOUR business, helping you build a marketing strategy that aligns with your goals and values.
How Three Groves Can Help You Outsource Your Marketing Analytics Setup
If you’re a small business owner who
- Feels like you can’t make heads or tails of your data and you want someone to help you sort out what’s moving the needle in your business
- Wants to understand your conversion rates and see where you are losing people inside of your funnels
- Is ready to get serious about taking action on your data.
A Custom Marketing Analytics Dashboard will allow you to:
- Save hours wrestling with spreadsheets and confusing analytics with a straightforward easy to read dashboard.
- Have confidence to make marketing decisions based on real data, not ~vibes~
- Focus on what you do best – serving your clients and growing your business
Custom Marketing Analytics Dashboard allows you’ll have all the insights you need to grow your business, without the headache of crunching numbers yourself. Learn more about it here.
Things to consider when Choosing the right marketing measurement approach for your business
Choosing the right marketing measurement approach isn’t a one-size-fits-all situation. It’s more like finding the perfect pair of jeans – it needs to fit YOU just right. 👖✨
Here’s a few questions to ask yourself when you are making a decision about marketing measurement solutions:
- What’s your budget? Does it benefit you right now to DIY so that you can get started now, instead of waiting?
- Do you have the time and capacity to learn the technical aspects of setting up marketing analytics? Or does outsourcing your setup make more sense for you?
- Are your marketing campaigns fairly simple? Or are they more complicated, with various funnels and platforms?
I’ve got solutions – and you get to choose which works best for you!
- DIY Queen? Grab my Website Traffic Dashboard Template
- Want a helping hand? The Template Customization service is the best of both worlds – analytics setup and template customization at an affordable price.
- Want to be able to see more nitty gritty data for your business? The Custom Marketing Analytics Dashboard gives you the most visibility to what’s moving the needle in your business.
Still feeling a bit unsure what marketing analytics solution makes the most sense for you?
Let me help you make the best decision for you, your business, and your current situation.
Book your free consultation call here.
Remember, there’s no wrong choice – it’s all about finding what works best for YOU and YOUR business.
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